During March we coach and train 20 international companies at AppCampus. The AppCampus program is set up to foster the creation of innovative mobile applications for the Windows Phone ecosystem.

Our focus is to ensure that all companies have a crystal clear positioning, a good name, well defined messaging and a one page marketing plan ready for execution.

The highly successful module “Position for success!” iis the beginning of the AppCademy, the seed accelerator program from AppCampus. We cover Brand positioning, Naming and Messaging. Everything leads up to the One Page Marketing Plan.

“Position for success!” is highly appreciated by the participants because of its practical and visual engaging approach. Everything we cover is immediately applicable and can be used by the participants.

One of the participants -an app developer!- called it “an amazing ‘lecture + exercises + mind blowing experience sharing'”.